The unit of learning presented here was with nineteen 2nd year students over 21 single lessons. The aim of the UOL was to design a brand identity under the theme of ‘BEEO DIVERSITY’ for honey harvested and packed by the school.

Students learnt about label design through drawing, typography tasks, colour and association, understanding graphic terms of ‘taglines’, ‘call to action’, ‘iconography’, whilst addressing issues such as the community, the environment, sustainability and consumerism. This identity design was then used to design a collaborative poster.

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This UOL depicts the learning outcomes and statements of learning as outlined by the Junior Cycle Framework. The lesson plans also show evidence of assessment and evaluation throughout. Differentiation and success criteria are also illustrated. Students engaged in extracurricular activities connecting with the natural environment.